EOC Week 6:
What did you learn? From your project? From the class discussion?
I learned a lot about conducting a survey, using the results of a survey to accumulate a hypothesis, and also developing a marketing plan. I was able to determine what type of fragrance product was missing in the current market and cater to the needs of this missing demographic. I was able to learn what the most common preferred fragrance notes are for women and men. After conducting my project, in the class discussion about our projects I learned what fragrance results my classmates had accumulated. These results gave me an even better insight into what a great new fragrance product really consists of.
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